What I Do

Your brand is too good to blend in. Everything on this page exists to make sure it doesn't. Built for founders, creators, and businesses that refuse to be forgettable.


Custom Squarespace builds, refreshes, and ongoing support.

Visual identity that makes your brand impossible to forget.

Scroll-stopping content and social strategy, done for you.

Packages

Services — Lindsay Wells Creative Studio
website design

The Website Build

limited availability

A done-for-you Squarespace website for service providers and small businesses that are ready to show up online with something they're proud of.

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  • Custom Squarespace website (3–5 pages, up to 5 sections per page not including header and footer)
  • Mobile-responsive design
  • On-brand custom CSS styling
  • Basic SEO setup (page titles, meta descriptions, alt text)
  • Kick-off strategy call
  • 2 rounds of revisions
  • Custom walkthrough video so you can manage your site confidently
  • 2 weeks of post-launch email support
  1. Fill out the inquiry form
  2. Kick-off call to align on goals, pages, and direction
  3. You provide your content, photos, and copy (or add copywriting as an add-on)
  4. I build and share a design draft for your feedback
  5. Up to 2 rounds of revisions
  6. Final approval, launch, and walkthrough video delivered
  • You're a service provider, freelancer, or small business owner
  • You don't have a website yet, or the one you have no longer represents your business
  • You know what you offer and who it's for
  • You want the whole thing handled for you

How long does the project take?

Typically 2–4 weeks from kick-off. Timeline depends on how quickly you're able to provide feedback and content.

What do I need to provide?

Your copy, photos, branding (logo, fonts, colors), and any logins needed. Don't have everything? I have resources to help, or you can add copywriting as an add-on.

What does Squarespace cost?

Squarespace plans start around $16–$23/month billed annually. You'll also need a domain, which typically runs $10–20/year.

What if I need more revisions?

Two rounds are included. Additional revisions are available at an hourly rate.

  • Copywriting — inquiry for pricing
  • Extra pages — $300/page
  • Additional sections — $100/section beyond the 5-section limit
  • SEO strategy & implementation — inquiry for pricing
  • Monthly maintenance retainer — $350/month
website designbranding design

The Brand & Website Build

limited availability

Full brand identity plus a custom Squarespace website — everything you need to launch or relaunch with a cohesive, considered presence.

Inquire Now
Brand Identity
  • Logo suite (primary, secondary, submark)
  • Color palette
  • Typography system
  • Brand guidelines document
Website
  • Custom Squarespace website (3–5 pages, up to 5 sections per page not including header and footer)
  • Mobile-responsive design
  • On-brand custom CSS styling
  • Basic SEO setup
  • Kick-off strategy call
  • 2 rounds of revisions
  • Custom walkthrough video
  • 2 weeks of post-launch email support
  1. Fill out the inquiry form
  2. Kick-off call to align on brand direction, goals, and vision
  3. Brand identity delivered first — logo, colors, fonts, guidelines
  4. Website build begins once brand is approved
  5. 2 rounds of revisions across both brand and site
  6. Final approval, launch, and walkthrough video delivered
  • You're starting fresh or rebranding from the ground up
  • You want your visual identity and website to feel like one thing, not two separate projects
  • You're ready to invest in a brand that reflects where your business is going

How long does this package take?

Typically 4–6 weeks. Branding comes first, then the website build begins once the identity is locked in.

Can I just get the branding without the website?

Yes — branding-only is available as a standalone service under Brand 01.

  • Copywriting — inquiry for pricing
  • Extra pages — $300/page
  • Additional sections — $100/section beyond the 5-section limit
  • Additional logo color variations — inquiry for pricing
  • Additional brand asset formats — inquiry for pricing
  • Brand patterns and textures — inquiry for pricing
  • SEO strategy & implementation — inquiry for pricing
  • Monthly maintenance retainer — $350/month
website design

VIP Design Day

limited availability

One focused day. One deliverable. Done. Book a full day of dedicated Squarespace design time to knock out a single high-impact deliverable — no stretched timelines, no waiting weeks for your slot.

Inquire Now
  • One full day of dedicated design time (up to 8 hours)
  • One focused deliverable agreed upon before the day begins
  • Kick-off call the week before to lock in scope and prepare assets
  • Live check-in midday to review progress and gather feedback
  • Completed and delivered by end of day
  • One round of minor revisions within 48 hours of delivery
  1. Fill out the inquiry form with your deliverable in mind
  2. Kick-off call the week before to align on scope and confirm assets
  3. You deliver all content, copy, and assets the day before
  4. Design day — I work, check in with you midday, and deliver by EOD
  5. One round of minor revisions within 48 hours
  • You have a specific, well-scoped deliverable that doesn't need a full project build
  • You want something turned around fast — within a single day
  • You're an existing client looking to add to or refresh your site
  • You know what you want and are ready to move quickly

What counts as one deliverable?

Examples: a single new page, a homepage redesign, a sales or landing page, a set of up to 3 existing pages refreshed, or a focused list of fixes and updates.

What if we can't finish everything in one day?

We'll agree on scope before the day begins so there are no surprises. Scoping carefully upfront is how we avoid that.

  • Additional sections — $100/section
  • Additional revision rounds — $75/round
website design

The Site Refresh

inquiry based

For businesses that already have a Squarespace site but know something isn't working. We'll assess the scope together and fix what needs fixing.

Inquire Now
  • Kick-off call to discuss goals, pain points, and priorities
  • Detailed site audit with written recommendations
  • Design and content updates based on agreed scope
  • Mobile responsiveness check and fixes
  • 2 rounds of revisions on updated sections
  • Custom walkthrough video of changes made
  • 2 weeks of post-launch email support
  1. Fill out the inquiry form
  2. Kick-off call to review your site and identify priorities
  3. Custom quote sent based on agreed scope
  4. Work begins once quote is approved and deposit is paid
  5. Revisions, final approval, and walkthrough video delivered
  • You have an existing Squarespace site that feels outdated or off-brand
  • You're getting traffic but it's not converting the way you'd like
  • You don't need a full rebuild — just targeted, strategic improvements
  • You want an expert eye on what's working and what isn't

What counts as a refresh vs. a full rebuild?

If more than half your pages need significant work, a full rebuild is usually more efficient and better value. We'll figure that out together on the kick-off call.

What do I need to provide?

Access to your Squarespace account and any updated copy, photos, or branding you have ready.

  • Additional sections — $100/section
  • Copywriting — inquiry for pricing
  • SEO strategy & implementation — inquiry for pricing
  • Monthly maintenance retainer — $350/month
website design

Ongoing Support Retainer

ongoing

A monthly retainer for clients who want a dedicated resource for keeping their site current, polished, and running smoothly — without the back-and-forth of one-off requests.

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  • 5 hours of dedicated work per month
  • Calls, edits, and debugging
  • Content updates and new content publishing
  • Swapping out graphics and images
  • Analytics reports and performance check-ins
  • Priority response time

Hours are used within the month and do not roll over. Additional hours available at $75/hour.

  1. Fill out the inquiry form
  2. Quick onboarding call so I can get familiar with your site and priorities
  3. First month begins — submit requests anytime via email
  4. Monthly check-in to review hours used and plan ahead
  • You have an existing Squarespace site you're happy with
  • You regularly need updates, edits, or new content added
  • You want someone on call who already knows your site
  • You'd rather spend your time running your business than managing your website

How do I submit requests?

Via email. I'll respond within 1–2 business days and let you know where the request falls within your monthly hours.

What if I need more than 5 hours in a month?

Additional hours are billed at $75/hour and invoiced at the end of the month.

Can I bank hours for a bigger project next month?

Hours don't roll over, but if you know a bigger month is coming, we can discuss temporarily upgrading your retainer.

  • Additional hours — $75/hour
branding design

The Branding Build

limited availability

A standalone brand identity for businesses that need a strong visual foundation. Scope is tailored to what you actually need — from a focused logo package to a full identity system.

Inquire Now

Scope is agreed upon during the kick-off call. Deliverables may include any combination of:

  • Logo suite (primary, secondary, submark)
  • Color palette
  • Typography system
  • Brand guidelines document
  • Brand collateral (business cards, letterhead, email signature — inquiry for pricing)
  1. Fill out the inquiry form
  2. Kick-off call to define scope, vision, and deliverables
  3. Moodboard and creative direction presented for alignment
  4. Brand identity designed and delivered for feedback
  5. 2 rounds of revisions
  6. Final files delivered in all formats
  • You're launching something new and need a brand identity before anything else
  • Your current branding no longer reflects where your business is
  • You already have a website you love — you just need the visuals to match
  • You want a brand that feels intentional, not assembled

What file formats will I receive?

All final assets are delivered in PNG, SVG, and PDF formats. You'll have everything you need for both digital and print use.

Can I add a website later?

Yes — branding clients get priority booking on The Website Build when they're ready.

  • Additional logo color variations (dark mode, reversed, single-color) — inquiry for pricing
  • Additional logo file formats (embroidery, favicon, watermark, etc.) — inquiry for pricing
  • Brand patterns and repeat textures — inquiry for pricing
  • Custom brand icons and illustration assets — inquiry for pricing
  • Social media branding kit — see Social Branding Kit
  • Brand collateral (business cards, letterhead, packaging) — inquiry for pricing
branding designcontent & socials

Social Branding Kit

project based

A custom suite of on-brand graphics for Instagram and TikTok — designed to make your social presence look as polished and intentional as the rest of your brand.

Inquire Now
Instagram
  • Feed post templates (static and carousel)
  • Story templates
  • Highlight cover icons
TikTok
  • Video overlay and text templates
  • Cover image templates
Included across both
  • Designed using your brand colors, fonts, and logo
  • Incorporates your owned images where provided
  • Delivered as editable Canva templates
  1. Fill out the inquiry form
  2. Kick-off call to review your brand assets and content needs
  3. First round of templates designed and shared for feedback
  4. 2 rounds of revisions
  5. Final Canva templates delivered and walked through
  • You have a brand identity but your social media visuals don't reflect it
  • You want a cohesive, ready-to-use set of templates for your content
  • You post consistently but your feed looks inconsistent or DIY
  • You want graphics that use your brand assets alongside your own images

Do I need to provide my own photos?

For templates that incorporate imagery, yes. I can also design fully graphic templates that don't require photos.

Can I edit the templates myself after delivery?

Yes. Everything is delivered as editable Canva files so you can swap in new content as needed.

  • Pinterest and X template add-on — inquiry for pricing
  • Additional logo color variations for social use — inquiry for pricing
  • Additional template designs — inquiry for pricing
  • Animated/GIF versions of templates — inquiry for pricing
website designbranding design

The Brand & Website Build

limited availability

Full brand identity plus a custom Squarespace website — everything you need to launch or relaunch with a cohesive, considered presence.

Inquire Now
Brand Identity
  • Logo suite (primary, secondary, submark)
  • Color palette
  • Typography system
  • Brand guidelines document
Website
  • Custom Squarespace website (3–5 pages, up to 5 sections per page)
  • Mobile-responsive design
  • On-brand custom CSS styling
  • Basic SEO setup, kick-off call, 2 rounds of revisions
  • Custom walkthrough video + 2 weeks post-launch support
  1. Fill out the inquiry form
  2. Kick-off call to align on brand direction, goals, and vision
  3. Brand identity delivered first
  4. Website build begins once brand is approved
  5. 2 rounds of revisions across both
  6. Final approval, launch, and walkthrough video delivered
  • You're starting fresh or rebranding from the ground up
  • You want your visual identity and website to feel like one thing
  • You're ready to invest in a brand that reflects where your business is going

How long does this package take?

Typically 4–6 weeks. Branding comes first, then the website build begins once the identity is locked in.

  • Copywriting — inquiry for pricing
  • Extra pages — $300/page
  • Additional sections — $100/section
  • Brand patterns, textures, additional formats — inquiry for pricing
  • SEO strategy & implementation — inquiry for pricing
content & socials

Social Media Management

monthly retainer

Full-service social media management for brands that want to show up consistently on TikTok, Instagram, Pinterest, and X — strategy, content creation, scheduling, and posting all handled for you.

Inquire Now
  • Monthly content calendar — planned, written, and approved before the month begins
  • Custom graphics designed for each platform
  • Captions written in your brand voice
  • Creative direction and content strategy
  • Posting on your behalf on TikTok, Instagram, Pinterest, and X
  • Monthly performance report and strategy check-in
  1. Fill out the inquiry form
  2. Strategy call to align on brand voice, goals, and content pillars
  3. Month one content calendar built and approved
  4. Content goes live — I handle all scheduling and posting
  5. Monthly check-in to review performance and plan the next month
  • You want an active, strategic social media presence but don't have the time to manage it
  • You need someone who handles everything from the calendar to the caption to the post
  • You want content that actually sounds like your brand
  • You're ready to invest in consistent, quality content across your channels

Will the content sound like me?

Yes — the strategy call and onboarding process are designed to get a deep understanding of your voice before a single caption is written.

Do I need to be on all four platforms?

No. We'll discuss which platforms make the most sense for your business and build a strategy around those.

What do you need from me each month?

Approval on the content calendar, any brand updates or announcements, and access to your social accounts. Beyond that, I handle the rest.

  • UGC and original content creation — see UGC & Content Creation
  • Social media branding kit — see Social Branding Kit
  • Paid ads creative and strategy — inquiry for pricing
content & socials

UGC & Content Creation

monthly packages

Original photo and video content filmed and produced by me, on behalf of your brand. Authentic, creator-style content built for social — delivered in monthly packages.

Inquire Now
Starter — 3 pieces/month · from $400
  • 3 original photos or short-form videos
  • Edited and ready to post
  • One revision round per piece
Standard — 5 pieces/month · from $650
  • 5 original photos or short-form videos
  • Edited and ready to post
  • One revision round per piece
  • Monthly content brief aligned to your goals
Premium — 10 pieces/month · from $1,100
  • 10 original photos or short-form videos
  • Edited and ready to post
  • One revision round per piece
  • Monthly content brief and strategy call
  • Priority turnaround
  1. Fill out the inquiry form
  2. Onboarding call to align on brand, content style, and monthly goals
  3. Monthly content brief agreed upon before filming begins
  4. Content filmed, edited, and delivered for review
  5. One round of revisions per piece
  6. Final content delivered and ready to post
  • You need original content but don't have the time, equipment, or team to create it
  • You want UGC-style content that feels native to TikTok and Instagram
  • You're looking for a consistent, reliable content creator to work with monthly
  • You want content that can be used across social, ads, and your website

What kind of content can you create?

Short-form video, lifestyle and product photography, talking-head or voiceover videos, day-in-the-life content, tutorials, and unboxings.

Who owns the content?

You do. Upon final payment, all content rights transfer to you for use across your owned channels and paid media.

Can I brief you on specific content ideas?

Yes — the monthly content brief process is collaborative. You bring ideas, I bring execution and creative direction.

  • Full social media management — see Social Media Management
  • Additional pieces beyond your monthly package — inquiry for pricing
  • Rush turnaround — inquiry for pricing
branding designcontent & socials

Social Branding Kit

project based

A custom suite of on-brand graphics for Instagram and TikTok — designed to make your social presence look as polished and intentional as the rest of your brand.

Inquire Now
Instagram
  • Feed post templates (static and carousel)
  • Story templates
  • Highlight cover icons
TikTok
  • Video overlay and text templates
  • Cover image templates
Included across both
  • Designed using your brand colors, fonts, and logo
  • Incorporates your owned images where provided
  • Delivered as editable Canva templates
  1. Fill out the inquiry form
  2. Kick-off call to review your brand assets and content needs
  3. First round of templates designed and shared for feedback
  4. 2 rounds of revisions
  5. Final Canva templates delivered and walked through
  • You have a brand identity but your social media visuals don't reflect it
  • You post consistently but your feed looks inconsistent or DIY
  • You want graphics that use your brand assets alongside your own images

Do I need to provide my own photos?

For templates that incorporate imagery, yes. I can also design fully graphic templates that don't require photos.

Can I edit the templates myself after delivery?

Yes. Everything is delivered as editable Canva files.

  • Pinterest and X template add-on — inquiry for pricing
  • Additional template designs — inquiry for pricing
  • Animated/GIF versions of templates — inquiry for pricing

We’ll work well together if…

  • You're done thinking about it and ready to actually do it

  • You want someone who's genuinely invested in how this turns out

  • You know what you want and understand what it takes to get there

  • You want a collaborator, not just a vendor

  • You're building something worth being proud of